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Activate Your Employees on Social Media

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Of all the promotional tools marketers have in their tool kit, there is one that too often gets underutilized. Employees are brands' secret weapon for successful word-of-mouth marketing. 

Capable of reaching an audience 10 times larger than a brand's current audience size, employees can increase engagement with branded channels eight fold.

Cision's latest white paper, "How to Activate Employees on Social Media," will teach you how to: 

  • Connect employees with external influencers
  • Get companywide buy-in for social engagement and advocacy
  • Use data and tools to improve tactics and mobilize employees
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